Solutions · Vendor Central

Vendors get no customer details. The pack is how you help

1P brands get no customer details from Amazon and no Request-a-Review button. A QR on the packaging is a way to offer help, registration and a neutral review link.

0customer contact details from Vendor Central
1Pno Request-a-Review — it's a Seller Central tool
1QR on the pack, printed once for every retailer
AmazonThe buyerYouThe QR goes over itno email · no name

Same pack, every retailer

One QR serves every channel — the page asks where they bought and, on Growth and Enterprise, shows that retailer's review page. No retailer-specific packaging runs.

A neutral review link

The same link to the review page for everyone — it never asks for a positive review and offers nothing in return.

Registrations by retailer

Customers who register tell you where they bought and when.

The playbook

Run it as a vendor: one pack, every retailer

PrintOne QR on the pack, whatever channel it ships through

The same code works wherever the product is sold; the page asks where they bought and shows that retailer's review page — Amazon on every plan; John Lewis, or your own feedback page for anywhere else, on Growth and Enterprise.

One artwork change
PageRegistration and a neutral review link

Registration for safety notices and warranty support, then a neutral review link to your ASIN's review page.

The same link for every customer
SendSafety notices and news to people who asked

An owner register for safety notices, and news for owners who opted in to hear from you.

An owner register for product-safety duties
MeasureRegistrations by retailer and month

See where registered customers say they bought, and when — evidence you can export for your own planning.

CSV export of every list

What's included

  • ✓One insert; a review link per retailer on Growth and Enterprise
  • ✓Owner register for safety notices
  • ✓Registrations by retailer and month, exportable
  • ✓News for owners who opt in
The business case
Vendors rarely meet their customers. The ones who register give you a way to help them for as long as they own the product.

See it on your own products

Paste an ASIN, print the QR, scan it yourself — five minutes, no card.

Create your brand account →